sustainable style foundation*

The final two Umbrella Inside Out Cradle to Cradle entries came down to the wire, but in the end, Erin McDonald's innovative Crayella was chosen as the winner! Read more about it, and take a glance at last week's winning re-used umbrella couture design! It was SSF's pleasure to be a co-sponsor of the competitions, along with TreeHugger and I.D. Magazine; if you'd like to see the designs in person, RSVP for the December event in NYC, celebrating the release of I.D.'s New and Notable issue, featuring our finalists. Again, congratulaions to Erin & Crayella! [Umbrella Inside Out Cradle to Cradle Umbrella Design]