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Check out this feature at SSF

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A new website just launched out of the UK called Fashion-Conscience.com. At first glance, it looks pretty awesome. Their focus on trends and desingers shows they do in fact get the fashion thing as well as the 'with a consience' part. Yes, you consumption critics out there, it does promote consumerism but as we have long said here at SSF, consumption isn't such a bad thing if the latest and greatests products and services have a deep sustainability commentment. Congrats Fashion-Conscience, we'll be rooting for ya. Sean